Marketing with a Difference

Home About Us Events Contact

Impact Events Group is committed to creating memorable event experiences for its clients:


"Impact Events Group Inc. headed by Guy Exley has provided us with one-of-a-kind events where every last detail was taken care of with great enthusiasm. Guy’s extensive knowledge, expertise and endless resources enabled him to implement creative and cost efficient events that were customized to our budget, needs, objectives and demographics. We felt very confident with Guy at the helm!!!"
 — Natalie Weber, Toyota Motor Manufacturing Canada

“The Waterloo Region Record and Guelph Mercury have worked closely with Guy Exley and Impact Events Group Inc. on numerous events over the past 6 years including partnering as title sponsor for the Record Mighty Machines Showcase and Guelph Mercury Thanksgiving Day Races. Guy’s incredible attention to detail, event expertise, creativity and dedication to the community, consistently produce outstanding results, making every event a success - a success that we are proud to associate our company name with.”
 — Jan Bockmaster, Former Community Relations Manager - Waterloo Region Record, Guelph Mercury

You may have seen some of Impact Events collaborative projects. Click on the logos below to learn more.








Portfolio of Events and Projects

  • BBQ Cook-Off and Craft Beer Shows (Toronto, Barrie, Peterborough)
  • Canstruction Waterloo Region
  • CAZA Conference Ale Trail Beer Tour
  • Guelph Mercury Thanksgiving Day Races & Family Fun Day (2004-2008)
  • GRCF President’s Gala – A Celebration of Youth and Conservation
  • GRCF 3rd Annual Presidents’ Dinner
  • Hamilton Tiger-Cats Charity Golf Classic
  • K-W Chamber Comedy & Auction Night
  • McLennan Park Grand Opening
  • Mighty Machines Showcase
  • Manulife Bike & Hike for Heart
  • Molson Great Canadian Field Fest
  • Niagara Hops & Wing Ding
  • Ontario International Tattoo
  • Sportsworld Crossing Grand Opening
  • St. Lawrence Market Wine & Cheese Expo
  • The Record Ace-in-the-Hole Golf Challenge
  • Top Notch, Profiles in Excellence
  • Town & Country Discoveries
  • Toyota Motor Manufacturing Canada (TMMC) – Team Member Appreciation Days
  • TMMC – Summer Picnic
  • TMMC – Children’s Christmas Party
  • TMMC – Kusunoki Golf Tournament
  • TMMC – Volunteer Appreciation Dinner
  • Y108 Good Beer Expo Hamilton

Current & Past Clients

  • 2000 IIHF Women’s World Hockey Championships
  • African Lion Safari / CAZA
  • Ale Trail Ontario Inc.
  • Amplified Mid-Life Crisis
  • City of Kitchener
  • Grand River Conservation Foundation
  • Guelph Mercury
  • Hamilton Tiger-Cats
  • K-W Tourism
  • Limited Edition Magazine (Athene Publishing)
  • Molson Breweries
  • MultiSport Canada
  • Ontario Women’s Triathlon Series
  • Sportsworld Crossing
  • St. Lawrence Market / QC Productions
  • St. Mary's Hospital Foundation 
  • The Food Bank of Waterloo Region
  • The Record / Waterloo Region Record
  • Toyota Motor Manufacturing Canada


Impact Events Group Inc. Blog
Jun 27, 2016 WHAT'S NEW for #KWRibfest 2016! -   Every year we try to bring something new and exciting to KWRibfest- whe ...
Mar 23, 2016 BRAND NEW! Enjoy #KWRibfest as a VIP -       We’re excited to welcome you back to the ...
Sep 8, 2015 I want to be the judge at #KingstonRibfest! -   You could WIN one of the best jobs in the world this weeken ...
Jun 12, 2015 KWRibfest now has an app! -     Ribfest & Craft Beer Show  Goes High Tech With LoyaltyMatch & ...
May 19, 2015 We've Got Plenty Brewing for #KWRibfest -     2015 marks the 12th Anniversary of the Downtown Kitchene ...

Toronto Craft Beer Fesitval - June 22-24, 2018

Downtown Kitchener Ribfest & Craft Beer Show, Presented by Kitchener Honda - July 20-22, 2018

Kingston Ribfest & Craft Beer Show, Presented by BMW Kingston - September 7-9, 2018


Facebook Twitter YouTube Pinterest